Lead generation is one of the most important parts of any B2B sales strategy. Reaching out to contacts on social media can be helpful, but there is a lot of work wrapped up in finding good leads.
Topics: b2b lead generation
Landing pages have the power to dramatically boost your marketing return on investment by converting leads into consumers. More than half of the population (63%) use the internet daily, visiting millions of online landing pages.
Research proves that, on average 50% of the leads aren’t willing to convert into customers. But HubSpot can help you change all that. HubSpot’s email templates allow marketers to cultivate relationships with leads and move them forward into the sales funnel until they are ready to become customers
Every marketer loves marketing automation, and for all the right reasons. It allows you to execute more innovative and effective marketing efforts that provide faster and better results. At the start of this year, HubSpot was declared the global leader in marketing automation, with 31.61 percent of the market share.
Investing in HubSpot Marketing Hub Enterprise can practically revolutionize your marketing (and business). You now have a tremendous capacity to optimize your marketing efforts and integrate them with your sales team's objectives.
Thanks to digital advancements, automation and business growth have become inextricably linked. Perhaps the best outcome of this is that marketers and salespersons can now fuse and set some tasks on autopilot.
It's said that sales teams spend nearly 65% of their time on non-sales activities that could easily be automated. That's a significant chunk of your working day spent on one task. This is why so many companies are moving towards sales automation—it improves the speed and efficiency of tasks and removes the need for human intervention to get them done.
With over 56,500 customers in over 100 countries, HubSpot has become the leading growth platform for digital marketers.
“What is inbound marketing?”
If you have been looking around for marketing software or CRM, you have probably heard of HubSpot already. It isn’t just a CRM platform but one of the most powerful inbound marketing and sales engines globally.
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Your customer acquisition strategy should be focused on improving your conversion rate over time to lower your cost per acquisition. More importantly, your cost-per-acquisition (CAC) should be lower proportionately to your forecasted customer lifetime value (LTV) This free guide will show you how we: