Fractional CMO

Fractional CMO
Services for B2B Growth.

Expert fractional CMO leadership for $5M–$50M B2B companies. We own your GTM architecture, lead your team, and deliver results — at 40–60% of the cost of a full-time hire.

Our Approach

Strategic Ownership, Built-In Accountability

GTM Architecture & Strategy

We audit your current positioning, competitive landscape, and revenue model. Then design a scalable, AI-native GTM framework aligned to your business goals.

Team Leadership & Alignment

We work embedded with your marketing, sales, and product teams. We set KPIs, run weekly syncs, and keep everyone aligned to the plan.

Campaign Execution & Optimization

We oversee campaign launches, track conversion metrics, optimize based on data, and iterate. You see traction within weeks, not quarters.

Advantages

Why Smart Growth Companies Choose Fractional CMOs

Cost Efficiency

Full CMO salary is $180K–$300K+. Fractional costs 40–60% less while you get someone with a proven track record.

Expert Strategy

You get battle-tested GTM frameworks from someone who's scaled multiple B2B revenue engines. No ramp-up time, immediate impact.

Flexibility

Increase hours during product launches or campaigns. Scale back once the system is running. No long-term overhead commitment.

Ideal Clients

The Fractional CMO Model Works Best For...

$5M–$50M Revenue Stage

Product-market fit is proven. Sales is strong. You need CMO-level marketing strategy to accelerate growth without adding fixed cost.

Rapid Scale-Up

You're hiring fast and need a strategic voice in the room. Fractional CMO provides direction without the VP salary expense at this stage.

New Market or Vertical

Entering a new segment, new geo, or new use case. You need GTM architecture fast. We architect it, your team executes it.

AI Advantage

AI-Powered Marketing at Scale

We architect your GTM around AI tooling—Claude for content, lead scoring, sales playbooks. This reduces campaign cycle time, improves targeting precision, and scales your team's output without adding headcount.

Lead Intelligence

AI-powered lead scoring and account mapping. Know who to target before you spend on ads.

Campaign Automation

AI generates copy, subject lines, and landing page variations. Test at scale with minimal manual effort.

Common Questions

Fractional CMO — Frequently Asked Questions

What does a fractional CMO do? +

A fractional CMO provides strategic marketing leadership without the full-time salary cost. We develop GTM strategy, lead revenue operations, oversee team alignment, and execute campaigns — working alongside your internal team to accelerate growth.

How is a fractional CMO different from a consultant? +

Fractional CMOs take ownership of outcomes and provide ongoing strategic direction. We're invested in execution and results, not just analysis. We work embedded with your team, providing real-time leadership and accountability — not slide decks and recommendations.

What is the typical engagement model? +

We offer flexible engagements from 3 months to 12+ months, typically 8–20 hours per week. The scope adjusts based on your revenue stage, team size, and growth objectives. Most clients see traction within 60 days.

How do you approach AI-native GTM? +

We architect GTM around AI-powered tools — Claude, custom agents, and signal-based sequencing — for lead intelligence, sales enablement, and campaign optimization. This reduces manual work, accelerates cycles, and improves conversion rates at scale.

What companies are the best fit? +

B2B companies at $5M–$50M revenue with product-market fit and a clear GTM gap. If you have product, customers, and a revenue target but lack marketing strategy or execution discipline, we're the right partner.

Quick Assessment

Is Fractional CMO Right for You?

Answer these quick questions to see if fractional CMO leadership is the right next step for your team.

  • You have product-market fit and paying customers
  • Sales is strong, but marketing needs strategic direction
  • You want expert leadership without full-time cost
  • You're ready to invest in GTM strategy this quarter

If you checked 3 or more, let's talk.

Book a Strategy Call